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Warhammer
This web site is completely unofficial and in no way endorsed by Games Workshop Limited.
The Chaos devices, the Chaos logo, Citadel, Citadel Device, the Double-Headed/Imperial Eagle device, 'Eavy Metal, Forge World, Games Workshop, Games Workshop logo, Golden Demon, Great Unclean One, the Hammer of Sigmar logo, Horned Rat logo, Keeper of Secrets, Khemri, Khorne, Lord of Change, Nurgle, Skaven, the Skaven symbol devices, Slaanesh, Tomb Kings, Trio of Warriors, Twin Tailed Comet Logo, Tzeentch, Warhammer, Warhammer Online, Warhammer World logo, White Dwarf, the White Dwarf logo, and all associated marks, names, races, race insignia, characters, vehicles, locations, units, illustrations and images from the Warhammer world are either ®, TM and/or © Copyright Games Workshop Ltd 2000-2008, variably registered in the UK and other countries around the world. Used without permission. No challenge to their status intended. All Rights Reserved to their respective owners.
General This web site is completely unofficial and in no way endorsed by Games Workshop Limited.
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6 comments:
Just got my subscription in be for the price goes up 50%
I really dont understand why they don't just go the FW model: release a book and then continuously release models. For a "model" company they really seem to be obsessed with trying to make an antiquated business model (magazines you have to buy at a GW store) work. Just release models and then have an associated PDF or dataslate. It makes me wonder if there's someone *cough Jervis cough* who insists that no matter that it's 2014 they MUST have White Dwarf.
In answer to the above question: a pdf or dataslate wouldn't require customers to visit their local GW every week. The magazine has gone weekly to require exactly that - instead of a single monthly visit to a newsagent.
That's the thing though. The weekly is GW's response to models being shown before they are ready to release them. They're basically responding to the blogs getting the word out before they are and are monetising it.
While that's laudable, it's a daft exercise in printing and paper when they could simply publish on a website but seen as they're looking to make money from even the marketing the obvious solution is just not to buy it.
On the upside, instead of waiting a month with grainy photos from a phone camera we'll get high definition pics weekly. Then if that edition interests you, buy that one.
Here's a crazy idea...how about sending models to the store for painting 2 weeks before release. If you want to see them in person you can travel to the store to watch the manager paint the dang things. Then release the rules in the $4 magazine 2 weeks after they've arrived at the store with the buyable product. THEN...every six months release a rules compendium with photos and the like in hardcover and iBook for all of the releases for the last six months. I will drive to a store to see them and talk to someone about painting them...sigh...
They used to do that with the black boxes. The store would get the models a month ahead of time to build and paint to have on display in order to generate hype. A fun/generous store manager would generally let the store's best painter paint the models to be displayed in the store. It not only created excitement, it let the store's champion painter do something for the community. After a month of it being on display the manager generally gave the model to the person who painted it.
I was the painter for my GW shop until they canceled the black box program due to 'leaks'. It was really disappointing as it had a tangible effect on the store's sales and pre-orders when they could actually see, feel, and play with the model in the store ahead of the release.
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